Changing Gender Roles in Turkish Raki Advertisements


ELGÜN A. , GÜZELOĞLU E. B. , GÖZTAŞ A.

in: Marketing Management: From Theory to Implementation, Cleopatra Veloutsou, Editor, ATINER, pp.181-194, 2009

  • Publication Type: Book Chapter / Chapter Vocational Book
  • Publication Date: 2009
  • Publisher: ATINER
  • Page Numbers: pp.181-194
  • Editors: Cleopatra Veloutsou, Editor