The Importance of Sponsorship in Corporate Communications: A Case Study of Turkish Airlines


Atas U., Morris G., Bat M.

Global Media Journal, vol.6, pp.35-53, 2016 (Refereed Journals of Other Institutions)

  • Publication Type: Article / Article
  • Volume: 6
  • Publication Date: 2016
  • Title of Journal : Global Media Journal
  • Page Numbers: pp.35-53