Google Journalism: SEO News as a 'Necessary Evil' in the Digital Age and the Deformation of News for the Sake of 'Clicks'


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Deniz Ş. , Ozel E. K.

CONNECTIST-ISTANBUL UNIVERSITY JOURNAL OF COMMUNICATION SCIENCES, ss.77-112, 2018 (ESCI İndekslerine Giren Dergi) identifier

  • Basım Tarihi: 2018
  • Doi Numarası: 10.26650/connectist2018-0007
  • Dergi Adı: CONNECTIST-ISTANBUL UNIVERSITY JOURNAL OF COMMUNICATION SCIENCES
  • Sayfa Sayıları: ss.77-112

Özet

SEO (Search Engine Optimization) is one of the newest and most widespread journalistic practices in contemporary journalism. Making newsworthy the topics most searched for on Google, by journalists known as SEO editors, has given rise to a Google-focused journalistic practice. Although they are now widespread in Turkey and throughout the world, search engine optimization and SEO journalism are still new, and have yet to be considered in the literature as journalism per se. Analysis of the ethical problems created by SEO news remains lacking; this study aims to make a contribution to the field.