Store Personality Perceptions Towards Consumer Electronics Chain Stores in Turkey A Case of University Students


Ventura K. , Kazançoğlu İ. , Üstündağlı Erten E. , Tatlıdil R.

Journal of Economic and Social Studies, no.3, pp.15-38, 2013 (Refereed Journals of Other Institutions)

  • Publication Type: Article / Article
  • Publication Date: 2013
  • Title of Journal : Journal of Economic and Social Studies
  • Page Numbers: pp.15-38